TikTok has become one of the fastest-growing social media platforms in recent years, with over 1 billion active users worldwide. This makes it a prime platform for businesses to advertise their products or services. But in order to get the most out of TikTok ads, you need to know how it works on this app. Continue reading…
Can you imagine spending little time to improve your business sales, traffic, and recognition at no cost? With gen z being the popular group to use platforms like Facebook and Instagram, more than 82% of marketers say that social media generates a lot of exposure for their business. So, how much do gen z use social Continue reading…
Video marketing has become an increasingly important aspect of digital marketing, with more and more businesses leveraging the power of visual storytelling to engage and connect with their audience. Videos have the ability to convey a message or tell a story in a way that is more impactful and memorable than any other form of Continue reading…
Google Analytics is an online tracking platform that allows businesses to measure their website’s performance. Many companies find it essential, as it collects valuable insights into an audience’s habits when interacting with the website. In turn, businesses can use those insights to create a more refined, targeted marketing strategy. Previously, Universal Analytics was the central Continue reading…
Nothing is more important to a business’s success than marketing. Marketing has always played a critical role in the business world, and those that know how to utilize marketing strategies will always come out on top even if competitors have better products/services. The challenge is that marketing is a constantly changing field, which means that Continue reading…